About Us

ELECTRIC SUNSHINE is a family-owned Asian streetwear brand located in the cross-section of Soho,

Chinatown, and Little Italy, New York.​ Stop by the store on 168 Mott Street. Watch App and May make each item by hand, they make something fresh each and everyday like a bakery. 

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Electric Sunshine nurtures all genders, cultures, religions and ages with the intention to spread universal love to all people on Earth. Electric Sunshine's Logo, 3 dots, stands for Orion Star constellation. 

Orion is one of the most recognizable star constellations in the night sky and can be seen from around the world. And we believe that Love should be as universal as the light from Orion which comes down to us beyond time boundary. 

Welcome to our ELECTRIC SUNSHINE NYC (ESNYC) world. We're family now.